How To Know If Freelance Blogging Is Right For You

Hello! I have a great article from Karen to share with you today. Enjoy! If you’re a regular reader of Making Sense of Cents, you may know how Michelle went from making money on the side to quitting her job and becoming a freelance blogger. If you are considering to start your own freelance business but…

Michelle Schroeder-Gardner

Last Updated: May 25, 2023

Disclosure: This post may contain affiliate links, meaning if you decide to make a purchase via my links, I may earn a commission at no additional cost to you. See my disclosure for more info.

How To Know If Freelance Blogging Is Right For YouHello! I have a great article from Karen to share with you today. Enjoy!

If you’re a regular reader of Making Sense of Cents, you may know how Michelle went from making money on the side to quitting her job and becoming a freelance blogger. If you are considering to start your own freelance business but you’re not sure whether blogging is right for you or not, this post could help you.

It’s easier for current writers to make the transition from a hobby to an online business. However, as a beginner blogger you probably have more doubts.

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You Love Writing

I’ll start with the obvious here. Forget about office reports or meaningless documents. I’m talking about creative writing. It’s time to remove the dust from your forgotten kid’s perspective. Wake up your inner writer. If you enjoy telling stories and sharing information, you are halfway there.

You Read A Lot Of Blogs

Chances are you already read personal finance blogs (You’re reading this, right?). You could even read other topics like diy home projects or new technology and apps for your smartphone.

The more you read, the more you get to know the blogging business. It gives you the opportunity to find out which topics you enjoy writing about.

Think about your favorite blogs. They have ads or affiliate marketing programs. Some other blogs sell their own products as memberships or online courses and ebooks.

As a freelance blogger your goal will be to help your clients succeed writing relevant content for their readers. This builds trust and eventually leads the audience to buy the products the blogs offer.


You Like Meeting New People Online

Most online business owners don’t get daily face-to-face with clients and colleagues. Sure, there are meetings and events but the usual is to be in front of the computer all day.

Your biggest asset will be your online community. If you’re uncomfortable talking to new people or meeting them online, then this may not be for you.


You Are Willing To Reach Out To Clients

When most creatives start out, they usually believe their only job is to create.

Take musicians as an example. It’s an old cliché to see this authentic musician with his long beard composing amazing songs. And that’s it. Money and fame won’t knock his door.

A famous musician reach out to disc records, sell them his album, go to TV interviews, sign autographs and deal with paparazzis.

Maybe you’re not a musician, but you still need to play more than one role. You’ll make cold calls, send proposals, write guest posts and build your online presence.

It’s part of your job to guarantee you’ll have work to fill your schedule to eventually become a full time blogger and quit your job.


You Are Excited To Learn HTML And CSS Coding

You are in charge of your blog. It’s your responsibility to install security plugins to avoid someone breaking through your site.

You’re the only one doing backups and adding anti-spam plugins. You manage your mailing list, your blog’s theme. You are the developer modifying your code to personalize your blog.

You are the business owner reading statistics and understanding what SEO means, what is the bounce rate and how to improve your visitor’s experience.

Someone has to do the dirty work. At least, while you’re still poor. You can hire a web designer eventually.


You Want To Run Your Own Business

Let’s face it. Most of us don’t want to work for someone else.

Do you dream of running our own business? So it’s your job to know the time you have available for writing, calculating a fair price for the service provided and increasing the productivity to reach your income goals.

Remember you’ll also be working non-billable hours completing tasks like invoicing, registering expenses and answering emails.


You Have Self-Discipline

Working on your own is tough. It’s especially true when you have a day job.

You finally got home after your daily commute. You need to find energy to sit in front of your laptop and pitch to prospects, write blog posts and network with other bloggers.

Unlike your office job, no one but yourself is going to force you to do this.


You’re Motivated

This is as important as self-discipline, they go hand in hand. Motivation is key to build a successful online business.

Creating a freelance career is not a get-rich-quick scheme. It requires hard work and compromise.

Let’s say you reached out to 30 potential clients, wrote a lot of blog posts but you’re still not making enough money to quit your job.

Remember this: The hardest moment you’ll face will be before your first success. Don’t give up too easily or you’ll not be able to achieve it.


You’re OK With Controllable Risks

Quitting a day job and becoming a freelancer is scary. That’s why most freelancers started slowly. They don’t quit the day jobs right away. They build a reputation, work for clients and make money until they reach the point where they don’t need the 9-to-5 job anymore.

Trusting yourself is a vital part of becoming a solopreneur because you have to make the jump some day. Freelancing means not getting a bi-weekly paycheck anymore. You’ll have good and bad days.

You can minimize the impact of non paying clients and slow months by creating a client agreement and marketing yourself, but the risk will still be there.


You Like Working On Your Own

As a freelance blogger, you’ll probably be working from home, a library or the local coffee shop.

You can rent a shared office to keep contact with other entrepreneurs.

However, your main work will be you in front of your computer. It’s up to you to get out of the house and meet with friends and family.


You Are Good At Setting Up Your Schedule

One of the reasons I don’t like my day job is not knowing how my day is going to be. You’ll see, working in the IT industry, our clients are small businesses with emergencies, such as hard drive crashes and broken servers. So I’m constantly depending on our support department so I can do my job.

Blogging’s nature is different though. You can schedule what you need to do. Unplanned or last minute events are rare.


You Believe In Meaningful Projects And Creating A Purpose

One of your goals could be quitting your job. I get that. However, if you only care about leaving your work and nothing more, freelance blogging is not for you.

You are capable of sharing your thoughts and useful information with readers about a topic you love. You’re helping your clients to build their online presence. If that’s not exciting, I don’t know what is.



Where To Start?

Test The Waters

Pick A Topic – Michelle blogs about personal finance. I enjoy writing about freelancing, relationships and self-development. Now think of your own interests and pick one or two.

Begin Your Own Blog – You won’t know if you like blogging until you do it. Experiment with your blog design, your writing style and showing your personality.

Do Guest Posts – Network with other bloggers in the topic you chose. Let’s say you blog about fitness. Find popular blogs about that topic and write for them. Related topics are valid too. A healthy food blog is related to fitness, so you can explore those blogs too.



Reach Out To Prospects – You have two easy ways to do this. You could search on job boards or reach out to clients directly. Offer your services and continue building your brand.

Write – You got the job! Now it’s time to overdeliver. Write excellent content for your client, reply to comments and improve your writing.

Get Paid – You could accept credit cards, but I recommend using online payment systems like Paypal or 2checkout to make your clients feel safer. These systems take a small commission but it eliminates you a big headache.

Repeat – Now you’re a paid freelancer. Ask your clients for feedback. It will help you to improve your services and it makes you look professional.

Do you want to blog? Why or why not? 


If you want to freelance online, I recommend you read the articles below:


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Michelle Schroeder-Gardner

Author: Michelle Schroeder-Gardner

Hey! I’m Michelle Schroeder-Gardner and I am the founder of Making Sense of Cents. I’m passionate about all things personal finance, side hustles, making extra money, and online businesses. I have been featured in major publications such as Forbes, CNBC, Time, and Business Insider. Learn more here.

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  1. Great post and very informative 🙂 one day I would love to work for myself but I don’t think that will be any time soon! I’ve started my blog though, so I may be on the first stepping stone to it.

    1. Hi Nicola!

      Starting your blog is a good step! You don’t need to focus on making money from it right now, but if you like the hobby it wouldn’t hurt to try to monetize it eventually.

      Thanks for stopping by! 🙂

  2. great tips, i think am not ready yet, but i will get there

    1. Thank you, Zablon!

      Whenever you’re ready, feel free to ask us if you have any questions.

  3. Erica House

    It is definitely a controllable risk! That’s a great way to put it. I quit my 9 to 5 last year when I had the opportunity come up for a much better part-time job that I could supplement with freelance writing. It was scary, and an adjustment working from home, but I am SO happy now.

    1. Thanks, Erica!

      That’s great. I’m glad it worked out for the best 🙂

      Are you currently working part time or did you become a freelancer full time? I would like to know your thoughts on that!

  4. You basically summed up why I left my job! I like blogging, but I also love my freelance endeavors. I think it’s good for me to do several things that bring in some cash.

    1. Hey Holly!

      I’m with you on that! It’s nice to have several sources of income.

      I’m still working my day job but my goal is to quit, do freelance writing full time and start monetizing my blog.

      Thanks for commenting!

  5. I love the one about realizing that freelance work is not just about creating content! Your content has to be great, yes, but it is 90% reaching out to potential clients. working on this….

    1. Thanks, Gretchen! 🙂

      Feel free to share your process here. I would love to know how it went.

  6. This is a great checklist! I know blogging is for me, because I love writing, interacting and helping people. I also love the idea of being able to work from anywhere and having an income that isn’t limited by anything. Great stuff!

    1. Thank you, Kalen! 😀

  7. One thing you should always think about is how you can diversify your offerings. Don’t just blog as that leaves a lot of eggs in your basket. Move outside and start freelancing on different topics. I manage people’s blogs on the technical side, so they can do other things. This is on top of my freelance writing and blogging. You need to have multiple things going on!

    1. Karen Martínez P.

      Good advice, Grayson!

      You’re right. That’s an important part of any business.

      You could even create a product for your own blog or write for different niches, in case anything happens to one industry.

  8. I think most of this applies for freelancing in general.

    Have you considered also blogging about web design when business is slow? There are a lot of blogs paying good rates to designers and developers writing tutorials and guides.

    It could be another source of income 🙂

    1. You’re welcome! 🙂

  9. Amy

    I started my blog as just a personal outlet, but this post makes me wonder if it could someday lead to something bigger. Great post – thanks!

    1. Hi Amy!

      Wow thanks! I’m happy it resonated with you. I started a blog when I was 17 as a personal outlet too. I never thought I could make money from blogging. It’s great how internet work these days, huh? 😀

  10. Karen Martínez P.

    Good advice, Grayson!

    You’re right. That’s an important part of any business.

    You could even create a product for your own blog or write for different niches, in case anything happens to one industry.

  11. Tanya

    Interesting concept blogging for money! I like it! I am a Poetess and Short Story Writer myself, so I live writing, but aren’t our face pages a blog form already? Just saying I can’t just out of the blue sky start charging can I?

    1. That’s a really good question!

      I guess it depends of your blog topic. Let’s say you’re a food blogger.

      You could find bigger blogs, pitch to them and write recipes for their audience. This works if they sell a product (like ebooks or courses) or if they have affiliate marketing (like recommending a brand to prepare the recipe or a product like ZipList) or targeted advertising (not just AdSense).

      They delegate you that task and they can focus on making money while you charge for providing content, which is value for the readers.

      In your case, you could write a novel and create a sales page on your blog and promote it.

      Or you could find websites paying contributors to write stories or blog about other passions (Like the food example).

      Hope this helps to solve your doubt! 🙂

  12. Nice post, Karen! Almost every one of us wants to be a good blogger.But it’s not like we get a lot of direct opinions about how good we actually are… I mean, your friends and family will tell you that you’re great. A number of haters will tell you that you suck. But it’s not like these opinions reflect the actual situation.

    1. Thanks, Alicia!

      You make a good point.

      I think finding an accountability partner could help with it. This person gives you an honest feedback to make you improve your skills and you could do the same for him/her.

  13. I don’t think people understand the commitment that goes into pro blogging when they first start out. It’s definitely something that requires all the skills and discipline of the traditional workplace, if not more.

    1. Exactly!

      Some blogs sell the idea of working on your pajamas and drinking coconut water on the beach hahaha

      It’s hard work. The beauty of it is that eventually, if you do it right, you could be one of those people!

  14. Great overview Karen! I left my job a little over two years ago not really to run a blog, but the blogging was a pleasant surprise that came out of the whole experience. That said, what so many don’t realize is the time and effort that go into it. That’s also not to mention the importance of diversification. Now that I’ve experienced running my own business, I’m spoiled for the corporate world. 🙂

    1. Thank you, John!

      That’s great haha you’re one of lucky ones! 🙂

      Yes, it takes hard work. And we usually fail hundred times before getting it right. Most people give up before this happens.

  15. Exactly!

    Some blogs sell the idea of working on your pajamas and drinking coconut water on the beach hahaha

    It’s hard work. The beauty of it is that eventually, if you do it right, you could be one of those people!

  16. Kayla @ Shoeaholicnomore

    Great post! Loved the format of figuring out if it’s for you and then what’s next if you decide it is for you. Lots of great tips and info here as well. Thanks for sharing!

    1. Thanks for the kind words, Kayla!

  17. I recently got my first freelance writing gig, and it’s clear to me that I am NOT ready to do this as a career. I’ve enjoyed the process, but I’m not nearly as motivated as I need to be to do this as anything more than a hobby or casual side-hustle. It’s a lot harder than I thought!

    1. That’s too bad. Yeah…Running your own business is way harder than having a regular job.

      Can I ask why are you feeling unmotivated?

  18. Jayon

    Having a blog is fun, but once you get to a point where you realize that no one is reading it, you get discouraged. I haven’t posted in seven months, I need to get back to it!

    1. Yeah! Tell me about it. I’m starting to improve this aspect, but it’s hard to grow your audience.

      Although commenting on blogs and doing guest posts helps a lot. I’m still figuring it out.

  19. Connie

    Thanks for this tips, this was so helpful! One day! 🙂

  20. You’re welcome, Connie!

    What’s stopping you? 😉

  21. I absolutely love blogging about weddings and I’m so fortunate to have found something that makes me this happy every morning (besides the kiddos). I can’t wait to start making money, but I guarantee I wouldn’t still be blogging if I didn’t truly enjoy it. Every time I think it’ll never happen or maybe I’ll be lucky enough to make a dollar tomorrow, I read something that completely motivates and gives me hope. Seriously, though, passion is everything when finding a niche subject. If you don’t love it, then it’s the same as going to a 9-5 with dread or no spark.

    1. That’s awesome, Corinna!

      It’s great you always find motivation 🙂 That’s what keeps us going when we think we’re not gonna success.

      And you’re right. If you don’t love your niche, then blogging isn’t really an alternative to the boring 9-5 job!

  22. I love reading blogs, especially from PF world, but I don’t think that I would be a good writer. 🙂 Right now, I’m okay working as a Virtual Assistant, hopefully someday I will have my own blog website too.

    1. It’s great you’re making money remotely. You can work from anywhere as a virtual assistant 🙂

      I’m curious though, why wouldn’t you be a good writer? There are great resources out there to learn 😉

  23. Melissa

    This is great advice! I think the thing I will struggle with the most is the HTML/CSS coding. I have started a blog and, while I’m not freelancing yet, I really would love working from home. I try to occasionally right now, but it’s so loud in my house! 🙂

    1. Thank you, Melissa!

      Yeah, learning code is tedious sometimes. But it feels amazing when you see your website alive with your own tweaks 😀

      It’s great you started your blog! Let me know how it works for you.There’s this cool website called Focus@Will. I started using it a few months ago and it has really helped me to focus when my house is noisy.

  24. check, check, check, check, check, check, check, check, check, check, check, check.

    No wonder I love blogging! I don’t do much freelancing, however. I’ll have to read more of your stuff for how to amp that up.

    1. Hi Will,

      hahaha so…I’m guessing you’re not into blogging, huh?

      😀 I’m glad it resonated with you. And yeah! I’d love to help if you give it a try.

      Michelle has some great posts about her journey so far.

  25. I would like to share a couple observations I have made over the years.

    First, some here seem hesitant or worried a bit about their reluctance to jump in all the way. Some say they may not start at all or think they are being cowardly not to go full time. I have personally worked with a lot of successful business people and I can tell you that the best do not “gamble” with their future. They take some chances but they are calculated and based on knowledge.

    Many, if not most, start small scale or part time before expanding so as to limit their risk. It is the best way for most people to get started, not a second class one. I know a woman who waited until she earned four times her nine to five job before quitting, and now successfully earns a strong six figure income online. You can relax and do better work when not stressed out.

    Second, it is also true that every successful self-employed business person I have known works hard, almost always harder and longer hours than others. They do it because they consider the freedom and sense of achievement to be worth it, as some have noted. My recommendation is that if you do not have that kind of desire and commitment, do not start an online business with the intent of earning a living from it, or an offline business either for that matter.

    1. Excellent point, James! I’m with you on this.

      It takes hard work and determination. There’s no shortcut. There’s no get-rich-quick scheme. Just work.

      Thank you for sharing your thoughts.

  26. MomofTwoPreciousGirls

    Ha…I just came here to say I like everything but have no idea where to go to learn about the technical stuff! I like to write (and talk!) and I have worked in a virtual service for almost two decades. I’d love to do this and get involved in being a VA because that’s essentially what I do in the finance industry, but I’m clueless on that part!

    1. Hi!

      There are hundreds of blogs teaching how to manage the technical stuff. Most hosting providers have tutorials to install wordpress in their platform, so this part should be easy.

      I can recommend you a few websites for learning more about wordpress:

      If you have more questions, please let me know! I’m happy to help.

  27. Those are some excellent tips. I think having a lack of self discipline is one of the reasons people don’t do as well as they could in blogging. They lack the discipline to work on their craft.

    1. Thanks, Jason!

      Yeah, blogging takes discipline and effort. It’s a fun job, but it doesn’t mean it’s not work.

  28. Chris

    I know this is an old post, I went down the rabbit hole from your income report to staff writing to this. However, you (Michele) mention in a few places keeping old posts updated for affiliate purposes, so if you do update them this post very badly needs proofing. I’m not trying to be critical, but there were so many passages where the wording was mixing tenses or words were missing completely, and I had to really try to figure out what was intended. I might not have thought too much of it, but since it’s about writing great content for someone else it seemed contradictory and didn’t leave me feeling like this was expert advice. I had to just stop reading it instead, and it didn’t seem to match the rest of your site at all.

    Again, I’m not trying to be nit-picky, I just wanted to make you aware since this is still a pretty visible post and didn’t fit the idea of producing quality content when freelancing.

  29. It’s mentally painstaking in the beginning for anyone if they don’t know what they’re doing. The reason why some people don’t prosper in this line of work is because they fail to have “staying power.” A person has to be willing to keep going with their affiliate marketing, blogging and side hustle millionaire ambitions even on days they don’t make money online. Some people look at how much they’re not making in the moment and throw in the towel before achieving “side hustle millionaire” status, which is why they get stuck in their day jobs and suppressed from getting due pay raises. Blogging is truly an outlet to financial freedom.